Results Archive
What we
actually built.
Real workflows. Real automations. Exact tools, exact logic, exact ROI — documented to the step.
SoftwareDeployed in 12 days
HubSpotClayGPT-4InstantlySlack
Lead-to-booked-call in under 4 minutes
Manual SDR team spending 60% of time on qualification. Leads going cold. 3-day average response time killing conversion.
TRIGGERLead submits Typeform
Webhook fires on form submit — zero delay
Manual intake eliminated
ENRICHClay pulls firmographic data
LinkedIn, Apollo, Clearbit enrichment in parallel
2h/week of manual research
SCOREGPT-4 ICP qualification
Custom prompt scores fit 1–10 against ICP criteria
100% of SDR pre-qual time
ROUTESmart SDR assignment
Round-robin with territory + seniority weighting
Manual triage eliminated
SEQUENCEPersonalised outreach sent
GPT-4 writes email using enrichment context
45 min/lead writing time
NOTIFYSlack alert to AE
Full lead context + ICP score sent to AE channel
CRM context-switching loop
CRMHubSpot deal auto-created
Stage, owner, source, score — all populated
15 min/deal of data entry
System live — running 24/7
Measured Outcomes
340%Pipeline increase
£48KAnnual labour saved
4 minAvg response time
Automation Coverage0/7 steps
47,832Hours automated
£2.1MLabour costs returned
< 4 minAvg trigger-to-action
99.4%Uptime across systems